AllTrails Launches First of its Sort Partnership with West Virginia to Empower Vacationers to Discover the Open air


AllTrails and the West Virginia Department of Tourism have partnered to offer adventure seekers a free one-year AllTrails Pro membership to experience the Mountain State’s stunning fall colors, breathtaking vistas, and uncrowded landscapes. With AllTrails Pro, outdoor enthusiasts can take hiking to another level with the ability to download offline maps, unlock more map detail, bring trails to life with 3D maps, discover brand new trails, and more.

“We welcome all travelers to visit West Virginia this fall season to experience the incredible opportunities for hiking, leaf-watching and more,” said the West Virginia Secretary of Tourism Chelsea Ruby. “As the third largest forested state, our forests and mountain peaks come alive with tones of red, orange and yellow creating beautiful vistas. We’re excited to partner with AllTrails to help travelers discover and explore the incredible fall trails we have.”

West Virginia is a true outdoor recreation haven and nurtures the next generation of outdoor enthusiasts by encouraging visitors and residents alike to get outside and connect with nature. In addition to more than 1,500 miles of hiking trails, the state is home to:

– America’s newest national park, the New River Gorge National Park & ​​Preserve, plus 5 other national areas

– More than 1.5 million acres of parks and public land

– The highest density of whitewater for kayaking and rafting in the United States

– 98,000 miles of rivers and streams

– Highest technical peak east of Wyoming

– More than 4,000 climbing routes

– Over 1,000 miles off-road on the Hatfield-McCoy Trail System

– A robust state park system with a total of 35 parks and 9 state forests

“AllTrails exists to connect people to nature and to each other,” he said CarlySmith, Chief Marketing Officer of AllTrails. “West Virginia truly embodies that philosophy. With over 1,500 miles of hiking trails, 1.5 million acres of public land, and free access to America’s newest national park, we’re proud to partner with the West Virginia Department of Tourism to help more people get outside.”

Interested in addition to the levy West Virginia Travelers who have complimentary AllTrails Pro memberships throughout the fall season will see the brand feature enhanced trail maps within the AllTrails platform across the Mountain State and provide expanded access to the great outdoors.

Discover West Virginias Fall foliage with AllTrails

All it takes to earn your free AllTrails Pro membership is an interest in exploring West Virginia. Simply visit, enter your name and contact information and share your current, future or dream plans to explore the state’s natural beauty. Upon completion, users will receive a one-time code that they can use to set up a one-year Pro membership at The offer starts on 09/27to align with the first week of autumn and run through the end of November.

As you travel through our mountains and valleys, forests and vast landscapes for your fall adventure, be sure to check out the live leaf map – which updates in real-time as the seasons begin to change.

AllTrails almost lead to the sky

Nature unfolds its amazing magic every autumn West Virginia. Our sacred highways are a sight to behold in the fall—roads that definitely live up to the slogan, “Almost Heaven.” John Denver the state gave 52 years ago.

To encourage engagement, the West Virginia Department of Tourism encourages travelers to share photos and/or videos of their almost heavenly fall adventures in the state. On their AllTrails x West Virginia Hike, users can tag #AllTrails and #AlmostHeaven to receive an exclusive logo bum bag.

Visit for more information.

About the West Virginia Department of Tourism:

The West Virginia Department of Tourism sponsors West Virginia as a leading four season travel destination and a top state to live, work and retire. Known as the Mountain State, West Virginia is one of the most scenic states The United States and home to thousands of acres of parks and public lands including America’s newest national park, state parks and 9 state forests. Beside its majestic mountains and rolling hills, West Virginia is full of rich historical sites, enchanting art galleries, charming towns and an immense sense of belonging that can only be found in its heavenly landscapes.

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About AllTrails

AllTrails is the most trusted and used outdoor platform in the world. We help people explore the great outdoors with hand-curated trail maps along with photos, reviews, and user records drawn from our community of millions of registered hikers, mountain bikers, and trail runners in over 200 countries and territories. AllTrails is frequently ranked as a top 5 health and fitness app and has been downloaded by over 40 million people worldwide.

AllTrails houses the largest collection of digital trail guides with over 350,000 hiking, running and mountain biking trails worldwide. The platform helps users find and explore new trails and connect them to routes best suited to their individual needs.

For more information on AllTrails or the AllTrails iOS or Android mobile app, please contact [email protected].

Media contacts:
Lauren Houg
Public Relations Manager, West Virginia Department of Tourism
[email protected]

Grace Devine
PR Senior Account Executive, BVK
[email protected]

Meaghan Praznik
Head of Communications, AllTrails
[email protected]

SOURCE The West Virginia Department of Tourism