Native Outside Recreation Industries Have Optimistic Impression On Duluth’s Financial system


DULUTH, Minnesota — On Monday, some Minnesota department heads visited Duluth to learn how outdoor recreation is helping the city’s economy.

Executives from Minnesota’s DNR, Department of Employment and Economic Development and Explore Minnesota spoke about working with places like Duluth to promote outdoor tourism.

A study of economic data shows that the leisure industry generates $8.4 billion in goods and services across Minnesota while supporting nearly 90,000 jobs.

DNR Commissioner Sarah Strommen said: “The many types of jobs that are being done by people who are outdoors and the gear and equipment they need and people who aren’t just interested in where they’re relaxing and Proud of their Minnesota outdoor spaces, inspired but Minnesota in their outdoor gear. It’s a wonderful opportunity to show the connections between our outdoor spaces, our natural resources in Minnesota, our tourism opportunities, and our economic development.”

Mayor Emily Larson says she is proud of the statement the city has made worldwide of the abundance of outdoor recreation opportunities in Duluth through its local businesses.

“A stop here at Loll and another stop at Frost River to really see what it looks like when people choose business strategies that really embrace nature and also become the things that Duluth is known for. We’re really known as this outdoor Mecca, we love it, it’s important to us, but we’re also known for really high-quality manufacturing products that people around the world enjoy and love.”

During the tour, department heads learned how Loll Designs integrates sustainability into its products and also visited Frost River, which manufactures its own products in addition to selling products from other retailers.