Pamplin Media Group – PBA: Oregon successful in nationwide sports activities, recreation


The athletics and outdoor industry generates $26 billion and employs 53,000, according to the Portland Business Alliance report.

Outdoor, leisure and sports sectors thrive in Oregon, directly and indirectly providing many jobs and economic boost to the Portland area.

That’s according to a new Portland Business Alliance report titled Oregon: State of Sport, presented June 30 at Providence Park. The report was submitted by the US Bank and prepared by the PBA in conjunction with state and regional partnerships with trade associations.

Andrew Hoan is President and CEO of the PBA, the Greater Portland Chamber of Commerce.

“This is the first time we’ve been able to quantify something we all believe to be true: Oregon is the definitive economic leader and a regional economic powerhouse in the sports, outdoor, team and recreation industries,” said Hoan. “It’s inspiring to gain a deeper insight into the ecosystem and our defining characteristics, such as exceptional industry-trained talent and educational programs that support these industries and enable them to thrive, thrive and thrive here.”

This report comes as the World Athletics Championships, the world’s largest athletics sporting event, is set to come to Eugene this summer – and give the state a major economic boost.

“There has never been a more exciting or important time to celebrate the business of sports and recreation of all kinds across Oregon,” said Jim Etzel, CEO of Sport Oregon. “This study validates our efforts to support existing sports teams—both professional and collegiate—and attract new teams, events and businesses that add economic value and jobs to our region and state. Ultimately, these efforts will result in a higher quality of life for Oregonians and tourists alike.”

The report found that 53,000 Oregonians are employed in 3,100 companies in the outdoor, recreation, sports and athletics industries.

Oregon is home to many of the sporting goods industry’s leading companies, including Nike, Adidas and Columbia Sportswear.

For every job in these sectors, an additional 1.7 jobs are created in Oregon’s economy, the study found. That means these sectors support 113,000 other jobs — about 10% — in the Portland metro area.

Collectively, these fields support $26 billion in economic output per year, including direct and indirect economic impacts, according to the report.

“When we think of a healthy, prosperous and competitive Oregon that improves lives today and in the future, Oregon’s sports, outdoor, team and recreation ecosystem is undoubtedly a part of history,” said Angela Wilhelms, Oregon President and CEO Business & Industry. “The contributions that businesses large and small have made in this ecosystem are exceptional, and we must continue to leverage that strength and use the insights from this study to advance our entire state.”

Compared to Seattle, Denver and Salt Lake City, Portland’s athletics jobs outperform overall job growth, job count and role diversity, according to the study. Here, many of the roles are highly skilled and well-paid, the report says.

According to the Portland Business Alliance, the report is one of the most robust studies yet, providing measurements of the competitive advantages and advantages of Oregon’s leisure, outdoor, sports and sports economy.

“For the past 30 years, the Greater Portland market has been the premier choice for apparel and outdoor companies serious about growth and innovation,” said Monique Claiborne, President and CEO of Greater Portland Inc If we want to stay on top, we have to invest in this ecosystem. This report shows us what we need to achieve: more jobs and money for our local economy. I look forward to working with leaders in the public and private sectors to create more opportunities for this industry.”

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