ReadyWise Outside Broadcasts Exhibition at Outside Retailer Snow Present


Enjoy a delicious ReadyWise meal while enjoying the great outdoors!

SALT LAKE CITY, UTAH, UNITED STATES, Dec. 22, 2022 / — ReadyWise Outdoor announces its upcoming attendance at the Outdoor Retailer Snow Show, January 10-12 in Salt Lake City, UT at booth 9005 . They present their Outdoor Adventure Meals with a full range of freeze-dried meals and snacks for every way you want to explore and play outdoors. Whether it’s backpacking, day hiking, mountaineering, or family car camping, ReadyWise has meals for every adventure. ReadyWise Outdoor offers innovative meals with high protein meal bags that can be prepared in minutes with gluten free, vegetarian and vegan options so there is something for everyone.

“This outdoor retail show is particularly exciting for ReadyWise,” says Luke Pearsall, Outdoor Category Manager at ReadyWise. “We plan to announce exciting new partnerships in 2023, including the Continental Divide Coalition, the Pacific Crest Trail Association and One Tree Planted, to give back to the outdoor spaces we love to roam.”

ReadyWise announced last month that NFL legend Drew Brees has officially joined the team in an exclusive multi-year partnership deal. With his passion for the outdoors, camping, hiking and fishing with his family, he is the perfect match for the outdoor category.

ReadyWise Outdoor is also proud to announce four new members to the Pro Athlete Team: Andrew Alexander King (mountaineer, surfer, voted one of the 20 most influential people in the outdoor industry), Jeff Garmire (author, filmmaker, thru-hiker, calendar Year Triple Crown and Great Western Loop Finisher, Fastest Known Time record holder of Continental Divide Trail, Colorado Trail, Arizona Trail, Long Trail among others), Zelzin Aketzalli (first Mexican to complete the Triple Crown of Hiking 8,000 miles) and Ike Eastman (Legendary Hunter and owner of Eastman’s Publishing).

Jeff Garmire will be attending outdoor dealerships with the ReadyWise team, where he will personally autograph copies of his book, Free Outside: A Trek Against Time, available on Amazon. Free Outside is a compelling true story of strength and courage during Jeff’s journey to complete the 8,000 mile Triple Crown Hike.

ReadyWise continues to grow and impact the outdoor industry. As a brand, they look forward to creating lasting memories outdoors, shared around the everyday experience of eating delicious meals together. They look forward to connecting directly with consumers, retailers and other unique outdoor brands like REI, Fox River, CAMP ZERO and more! Watch as they accelerate growth in outdoor recreation and everyday meals and snacks, making them a leading household brand. Visit ReadyWise at Outdoor Retailers in booth 9005 to learn more about their products, partnerships and new launches in 2023.

About ReadyWise Outdoor:

Based in Salt Lake City, UT, ReadyWise offers easy-to-prepare, on-the-go meals for every situation. They take an innovative approach to deliver reliable and easy freeze dried and dehydrated ready meals for emergency preparedness, outdoor adventures and everyday consumption. Visit for more information.

About Outdoor Dealers:

Outdoor Retailer, the largest US business event for the outdoor industry, brings together retailers, manufacturers, industry representatives and media to drive the business of outdoor recreation, publications, product demonstration events, media events and web-based business solutions. Outdoor Retailer Shows provide platforms for important personal business initiatives, range previews, innovations, product launches, networking and retailer education. Visit for more information.

Media contact:

Luke Pearsall
[email protected]

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December 22, 2022 at 07:49 GMT

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