Yeti and other high-end cooler brands have changed the way we store and transport food outdoors. They’ve also changed the amount people are willing to pay for a plastic ice box. Do you need to spend a lot of money? Wes Siler explains what makes Yeti coolers special, and offers some of the more affordable options out there, while also explaining how to get the most out of them. He argues that there’s still a place in your arsenal for that cheap Playmate.