Whataburger And Academy Sports activities + Outdoor Launch New Attire Collaboration


First collaboration from Monday, August 16, at all Texas Academy Sports + Outdoors locations and available online

SAN ANTONIO, August 16, 2021 / PRNewswire / – Whataburger and Academy Sports + Outdoors have launched an exclusive line worthy of one thing TexasSummer party in large format: the very first Magellan Outdoors x Whataburger co-branded clothing.

(PRNewsfoto / Whataburger)

Breathable short-sleeved woven fishing shirts, long-sleeved, lightweight performance crew shirts, boat shorts and caps are all part of the new collection. Faithful to the Academy’s Magellan Outdoors brand, the clothing is designed for the outdoors enthusiast, and some of the unique designs pay tribute to the food fans can get at Whataburger 24 hours a day, seven days a week.

“We had a lot of fun working with Academy and their Magellan Outdoors brand to create Whataburger apparel that we know our fans will love,” said Rich Scheffler, Whataburger Senior Vice President and Chief Marketing Officer. “We hope our family members and fans enjoy taking to the waterways with some of these brand new items.”

The full line-up is only available for a limited time. So visit one of the 106 Academy Sports + Outdoors locations around the world Texas before it is too late. Customers who spend money $ 20 or more products from the in-store collection will receive a free Whataburger and Magellan Outdoors table tent in special editions while stocks last.

Fans in other parts of the country can also purchase the exclusive equipment online at academy.com/shop-whataburger and a select number of designs will be available in the Whataburger online Whatastore at Whatastore.com.

“This is the very first collaboration between Whataburger and Academy Sports + Outdoors’ exclusive brand Magellan Outdoors – it’s the secret sauce of fishing fashion,” said Lawrence praises, Senior Vice President of Marketing for Academy Sports + Outdoors. “We’re excited to bring two iconic Texas brands together for fun summer treat that you can only find at Academy.”

The story goes on

The prices vary depending on the item and are available while stocks last.

About Whataburger
Whataburger has focused on its fresh, made-to-order burgers and friendly customer service since 1950 Harmon Dobson opened the first Whataburger as a small roadside burger stand in Corpus Christi, Texas. Today the company is headquartered in San Antonio, Texas, with more than 850 locations in 14 states and sales in excess of $ 2.8 billion yearly. Whataburger has 50,000 family members (employees) and more than 60 million customers who love to customize their Whataburger. Visit whataburger.com or pivot-you.com for more information. To apply for Whataburger jobs now, visit whataburger.com/careers.

About the academy
Academy is a leading retailer of sporting goods and outdoor leisure in the United States. Originally founded as a family business in Texas in 1938, Academy has grown to 259 stores in 16 contiguous states. Academy’s mission is to provide “Fun For All” and Academy accomplishes that mission with a localized merchandising strategy and value proposition that creates a strong connection with a wide range of consumers. The Academy’s product range focuses on the key categories of outdoor, clothing, shoes and sports & leisure through leading national brands as well as through a portfolio of 19 own brands that go far beyond the traditional range of sporting goods and clothing. More information is available at www.academy.com.



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SOURCE Whataburger; Academy Sport + Outdoor


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