Yamaha Delivers Important Assist to Public Lands for Outside Recreation


MARIETTA, Ga., March 31, 2021 (GLOBE NEWSWIRE) – Yamaha Motor Corp., U.S., today announced the completion of the Yamaha Outdoor Access Initiative (OAI) funding cycle for 2020 with funding decisions for the fourth quarter. In total, Yamaha granted more than $ 350,000 in 2020 while providing vital support to public areas that provide vital access to outdoor recreation across the country. The Yamaha OAI program continues to lead the powersports industry in direct funding of grassroots efforts to protect, expand and improve access to off-road public spaces for motorized recreation.

“The pressure on public land during the pandemic was enormous as people found comfort in the open air. Their adventures gave off-road enthusiasts a much-needed respite from the stress we have all experienced over the past year, ”said Steve Nessl, Marketing Manager for Yamaha Motorsports. “Public land belongs to everyone and we all have a responsibility to look after it. Yamaha is proud to continue to support our riders’ favorite outdoor activities, including OHV riding, hunting, camping, and fishing through the Outdoor Access Initiative. “

The Yamaha OAI Fourth Quarter 2020 Grants totaling more than $ 90,000 have been awarded to the following organizations:

Blue Ribbon Coalition – Pocatello, ID
East Branch Sno-Rovers and ATV Club – Medway, Maine
Single Lane Alliance of Idaho – Idaho Falls, ID
Reno Area Dirtriders – Reno, NV
Swampsiders Snowmobile Club – Bigfork, MN

“The need for finance and leadership for public land grew exponentially in 2020 as more people were relaxing outdoors at the same time, while resources were constrained. It was a relief to know we could turn to Yamaha to help, ”said Ben Burr of the Blue Ribbon Coalition, which received $ 11,740 to award a walking guide for the San Rafael Desert area of ​​Utah that visitors can use to explore safely and responsibly. “The Yamaha Outdoor Access Initiative is a trusted resource for the outdoor recreational community that has a long history of deploying funds where they are needed to make major improvements in the field.”

“The grant projects for the fourth quarter of 2020 spanned the entire spectrum of powersports. The funds went to groups from all categories of Yamaha’s off-highway vehicles: motorcycles, ATVs, side-by-sides and snowmobiles, ”continued Nessl. “We are prioritizing these projects that meet the needs of different OHV riders to support their local riding communities.”

For more than 12 years, Yamaha has provided quarterly grants to nonprofits that support the needs of equestrian groups, outdoor enthusiasts, land management organizations, and public land managers to improve access to public land for outdoor recreation. Since its inception, Yamaha has provided more than $ 4.5 million to more than 380 projects across the country.

The deadline for submitting the Yamaha Outdoor Access Initiative funding cycle in the second quarter of 2021 is June 30, 2021 and applications must be postmarked by then. For submission guidelines and applications, please visit YamahaOAI.com. Connect to Yamaha on social media using @YamahaOutdoors or search for one of the following hashtags on all platforms: #Yamaha #YamahaOAI #REALizeYourAdventure #ProvenOffRoad

Via the Yamaha Outdoor Access Initiative
For more than a decade, the Yamaha Outdoor Access Initiative has been a leader in the powersports industry when it comes to guaranteeing outdoor enthusiasts responsible access to the land of our country. Through this program, Yamaha has directly and indirectly supported thousands of kilometers of motorized recreational trails, maintained and rehabilitated equestrian and hunting areas, improved staging areas, provided essential OHV safety education to agricultural organizations, built bridges over fish-bearing streams, and partnered with local businesses to attract outdoor enthusiasts Communities across the country to improve access to public land. Each quarter, Yamaha accepts applications from nonprofit or tax-exempt organizations, including OHV riding clubs and associations, national, state, and local public land use agencies, outdoor enthusiast associations, and land protection groups interested in protecting, improving, expanding, and / or maintaining access for safe , responsible and sustainable public use. A committee then reviews each application and awards grants to earned projects. Examples of suitable projects for grants include:

  • Trail development, restoration and maintenance
  • Trail signage and map production
  • Construction, renovation and maintenance of staging areas
  • Land management, security and education

For updated guidelines, application forms, information, and news about the Outdoor Access Initiative, visit YamahaOAI.com. If you have specific questions about the Yamaha Outdoor Access Initiative, contact the hotline at 1-877-OHV-TRAIL (877-648-8724), send an email to [email protected] or write to:

Yamaha Outdoor Access Initiative
Yamaha Motor Corp., USA
3065 Chastain Meadows Parkway, Building 100
Marietta, GA 30066

About Yamaha Motor Corporation, USA
Yamaha Motor Corporation, USA (YMUS) is a recognized leader in the outdoor leisure industry. The company’s ever-growing product offering includes motorcycles and scooters, ATV and side-by-side vehicles, snowmobiles, WaveRunner watercraft, boats, outboard motors, outdoor strength equipment, power assist bicycles, golf cars, power assist wheelchair systems, and surface mount technology (SMT) and robotic machines, unmanned helicopters, accessories, clothing, Yamalube products and much more. YMUS products are sold through a nationwide network of distributors and dealers in the United States.

YMUS has corporate headquarters in California, two corporate offices in Georgia, facilities in Wisconsin and Alabama, and factories in Tennessee and Georgia. Further US-based subsidiaries are the Yamaha Marine Systems Company (YMSC) with the business units Bennett Marine (Florida) and Kracor Systems (Wisconsin), Skeeter Boats (Texas) with the business unit G3 Boats (Missouri) and Yamaha Precision Propeller (Indiana) .

ATVs over 90 cc are only recommended for drivers 16 years and older.
SxS vehicles may only be used by licensed drivers aged 16 and over.

Scott Newby
Yamaha Motor Corp., USA
[email protected]

A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/b40a50cb-9ba1-48fb-9d5a-7dfc49c34c78